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Love Fujifilm recipes? Not so fast!
The Fujifilm film simulation recipe community is huge and a big selling point for Fujifilm cameras, but this is how you are loosing out with JPGs.
I often get questions on Instagram about which recipe I’ve shot my images with. Probably because I have 15 of them published here on Medium, which is ironic since I actually never really committed to shooting recipes only. In this post I’m going to cover why you might want to think again before switching off RAW or wasting countless hours trying to nail a specific look with in-camera settings. I will prove to you much of what you are looking to achieve cannot be done with recipes. At the same time this post is a plea to Fujifilm to really lean in to this community which is a big part of its current success.
Take a look at the image above. It’s a classic example of a dreamy lo-fi retro, cinematic, moody image. A style that many using JPG recipes are looking to create. You might even have switched to analog film for this type of imagery. I’m sorry to disappoint you but that image is a raw edit. Below is my best attempt at recreating it using only in-camera picture controls on my X-E4.
