Everybody loves Classic Chrome for street photography it seems. I’m here to give you what you want, but also to tell you that there’s a better way. — If you have been following me for some time you will know that Astia is my go to film simulation. I just think it has the most film-like contrast response and beautiful tonal gradients. …

I often get asked to create a recipe mimicking the style of specific films or photographers. Instead of doing that, let me instead show you how I go about doing it in a few simple steps. — Fujifilm has given us a great set of tools for creating distinct looks in camera, without having to do much post processing, if any. With some basic knowledge of these tools you should be able to play around and achieve what you want.

3 Fujifilm recipes to cover most use cases — It’s been 14 months since I switched to Fujifilm. All that time I have been working to get as much right in camera as I can. Not because I have anything against photo editing. …

Film and digital — the best of both worlds in one recipe — Back in May this year I told you about a recipe I created named New American Color. I made it to mimic the look of Joel Sternfeld’s large format street portraits. To that end I would say i was fairly successful. As close as digital gets without post-processing anyway. …

You can mimic the look of a larger sensor on APS-C, but it will require you to tune every step of the capture and editing process. Here’s how. — Let me preface this by saying that I am in no way suggesting that a small sensor can replace a larger one with post production. There is a lot to shooting medium format that simply cannot be faked completely. Chief among which are depth of field, detail and tonality. Also…

Looking for a modern-looking, general purpose Fujifilm recipe that still packs some punch? Look no further! — The keyword for this recipe has to be “versatility”. For the past 6 months I have been shooting street photography like a madman. In the process I have been testing just about every film sim under the sun, as well as the stock film simulations that come with my cameras…

Ever since I discovered the work of Joel Sternfeld I’ve been obsessing over how to achieve a similar look in-camera. Here’s my take on it. — I think I have gotten as close as is possible. Digital is not film, but given the level of control we get with Fujifilm film simulations and in-camera processing we can get pretty close. Recipe and examples at the bottom. Find more examples on my Instagram. Distilling Sternfeld’s Look